Raymund Afoakwa is a results-driven cycling industry consultant with a proven track record in strategic planning, business development, and high-performance market growth. As the founder of Raymund Afoakwa Consulting, he specialises in bridging the gap between cutting-edge engineering and real-world athlete performance—helping brands, teams, and federations achieve measurable competitive advantages.

Raymund's expertise extends globally, with a deep understanding of brand positioning, market expansion, and partnership cultivation. He has successfully led multi-brand initiatives across the APAC, European, and GCC regions, with a strong focus on the German, UK, Taiwanese, and UAE cycling markets. His work spans dealer network development, technical consultancy, sponsorship activation, and elite athlete programme integration, demonstrating his adaptability to diverse markets.

His portfolio includes a UCI-approved Olympic track bike project, an in-house race tyre development with FMB, and partnerships with brands such as TriRig and Wove Saddles.

Raymund's active sponsorship and work with Team Bialini.eu, the Taiwan National Cycling Team, and his advanced discussions with Pogi Team Gusto Ljubljana to support their Taiwanese rider demonstrate his deep commitment to the sport.

Based between London, UK, and Frankfurt, Germany, Raymund combines his global market insight with hands-on technical knowledge. This ensures that clients receive solutions that are not only commercially viable but also performance-driven, providing reassurance about the quality of his work.